Kia is the Highest Ranked Mass Market Brand in Initial Quality, 6 Years in a Row

June 28th, 2020 by

Kia Ranks #1 in Initial Quality by J. D. Power

The J. D. Power Initial Quality Study (IQS) looks at problems experienced by owners in the first 90 days of purchasing new 2020 models. This year, yours truly came out on top tied with Dodge. Kia ranked #1 Brand in IQS with only 136 problems per 100 vehicles. Kia also ranked #1 mass-market automotive brand for the 6th consecutive year. For 2 years in a row, Kia has racked up more J. D. Power awards for IQS than any other brand. That’s a proven track record of reliability.

Reliable Lineup of Vehicles in Smyrna, GA

Kia’s win is partly attributed to the Forte and the Soul, both among J. D. Power’s top 10 vehicles in the industry. The Forte, Sedona, Sorento, and Soul earned top spots in the compact car, minivan, upper midsize SUV, and small SUV segments, respectively. With this roundup of award-winning models, you can drive confidently in a new 2020 Kia. Ed Voyles Kia has a great selection for you to choose from at great prices.

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Learn More at Ed Voyles Kia in Smyrna, GA

Want to learn more about these and other awards earned by Kia models? At Ed Voyles Kia in Smyrna, GA, we’re happy to discuss these honors and what they mean. When you’re ready, we’re standing by to help you find the Kia that’s right for you. Contact us today!

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Posted in Awards